MARKETPLACE & LOYALTY MANAGER (M/F/X)

Reporting to the Group Head of Ecommerce, the resource will be responsible for scouting and developing the online D2C marketplaces business and for partnership with corporate and students networks. The resource is aiming to expand the current networks and to develop marketplace business securing the best possible Customer Experience while preserving Brand proposition, operating across Brands and geographies.

Main activities and responsibilities:
- Scout the entire landscape of employee, loyalty, student networks and design strategic collaborations considering the end-user coverage, profitability model, communication plan, assortment, and pricing
- Manage existing collaboration with external networks and continuously measure performances throughout the whole consumer journey goals
- Assess the online D2C marketplace landscape to design a strategic positioning framework and ultimately identify business opportunities and priorities
- Design the most suitable governance and operating model to secure an effective line of collaboration with local markets and others HQ functions
- Coordinate and execute digital merchandising for online marketplaces and networks
- Manage and optimize listings through continuous auditing of products
- Develop strategies and tactics to increase revenue and the conversion rate of products
- Support the definition of assortments and prices for all online marketplaces and coordinate with logistic, operation and customer care teams to ensure product availability
- Monitor, analyze and report on marketplace metrics/sales and daily/weekly optimization to improve KPI performances